Shopper Media Group rebrands to Shopper and gets closer to their customers
Shopper Media Group has rebranded to Shopper, strengthening its hold in retail out of home (OOH) media. Shopper’s out-of-home advertising screens are positioned in shopping centres across Australia. The group...
Shopper Media Grows its portfolio of local shopping centres as essential retail thrives
Shopper Media Group, Australia’s fastest growing retail out-of-home media company, recently announced the addition of 21 new local shopping centres to its retail digital out-of-home (DOOH) portfolio. Despite the economic...
Neuro-insight study reveals animation is twice as effective as static advertising
A new Shopper Media study, conducted in partnership with Neuro-Insight, has taken a deep dive into the shopper’s subconscious to better understand the impact of advertising within shopping centres. The...
Shopper Media releases findings from its latest ‘Media Multiplier Effect’ Shopper Study
Shopper Media today released findings from its latest ‘Media Multiplier Effect’ Shopper Study, confirming that using retail OOH in conjunction with television advertising will deliver greater efficiencies for brand and...
Shopper Media group announces major partnership with Mirvac Retail
Shopper Media Group announced it will install its state-of-the art Smartlite™ digital advertising panels across Mirvac Retail’s growing portfolio of urban retail centres. The announcement is a major contract for the...
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