
Warner Bros. Discovery Global Consumer Products is celebrating the Dark Knight in a big way to honour Batman’s 85th anniversary. A landmark partnership with Vicinity Centres leads the way, bringing...

The city of Adelaide is set for one of its busiest weeks of the year as Rundle Mall embraces footy fever for AFL’s Gather Round, with activations, interactive experiences and...

Scentre Group have announced a second year of collaboration with The Walt Disney Company, bringing to life the magic of Disney storytelling to its Westfield destinations across Australia and New...

Vicinity Centres
activations
Emporium Melbourne
Gordon White
PayPal
Melbourne Fashion Festival
National Graduate Showcase Runway
Emporium Melbourne partners with PayPal Melbourne Fashion Festival to support the next generation of Australian designers
Emporium Melbourne partners with PayPal Melbourne ...
Emporium Melbourne is reaffirming its position as Melbourne CBD’s premium retail destination and a proud supporter of Australia’s fashion future, partnering with PayPal Melbourne Fashion Festival to present the 2024...

Research* conducted on behalf of Indooroopilly Shopping Centre, revealed that Queensland consumers have an estimated $2.9 billion worth of clothing hanging in their wardrobes that they do not wear, with...

Forest Hill Chase Shopping Centre will continue to host free roller-skating sessions for kids beyond the school holidays, extending the popular activity to offer Melburnians a fun and affordable activity...

There’s now an easier way for brands to activate with pop-up furniture for hire from Peacock Retail. With a variety of bundles to choose from or the option to create...

From June 26 to July 9, kids can step into a set of scrubs and become mini medics, thanks to a partnership between Werribee Mercy Hospital and major regional shopping...

From Saturday, 24 June – 9 July, Chadstone will be home to Australia’s largest-ever balloon installation – POP ART. Built by a team of 20 balloon artists over four days and...

Dexus
QV Melbourne
CBD retail
activations
customer experience
25 Martin Place
Marco Ettorre
Gateway Sydney
The renaissance of CBD retail precincts
The renaissance of CBD retail precincts
This article by Marco Ettorre, Executive General Manager, Retail at Dexus, forms part of our ‘Activating Retail Precincts’ feature published in the latest edition of Shopping Centre News. Australia’s retail...

This article by Lachlan Dyson, Lendlease, forms part of our ‘Activating Retail Precincts’ feature published in the latest edition of Shopping Centre News. At Lendlease, we’ve always believed that retail...

This article by David Henderson and Corrine Barchanowicz of Vicinity Centres forms part of our ‘Activating Retail Precincts’ feature published in the latest edition of Shopping Centre News. Creating unique...

This article by Jacqui Waine, Scentre Group, forms part of our ‘Activating Retail Precincts’ feature published in the latest edition of Shopping Centre News. We’ve learnt a lot about human...

Rundle Mall
activations
Adelaide Economic Development Agency (AEDA)
Andrew White
CBD retail recovery
April sees Rundle Mall back to pre-pandemic prime
April sees Rundle Mall back to pre-pandemic prime
Foot traffic in Rundle Mall returned to pre-pandemic levels in April, with activations for AFL Gather Round, LIV Golf and Tasting Australia supporting a 36% increase in total foot traffic...

pacific fair
Rouse Hill Town Centre
GPT
activations
customer experience
Melissa Prpic
Highpoint Shopping Centre
Karrinyup Shopping Centre
Malvern Central
Liquid expectations and the rise of hybrid experiences
Liquid expectations and the rise of hybrid experie...
This article by Melissa Prpic, Head of Digital & Marketing, Retail, The GPT Group, forms part of our ‘Activating Retail Precincts’ feature published in the latest edition of Shopping Centre...

Rundle Mall
activations
customer experience
Adelaide Economic Development Agency
Chester Osborn
Andrew White
Urban Kitchen returns to Rundle Mall with exclusive foodie experiences
Urban Kitchen returns to Rundle Mall with exclusiv...
From Friday 28 April to Sunday 7 May, Urban Kitchen will pop up at the Gawler Place Canopy with a program to showcase how some of the best South Australian...

Chadstone – The Fashion Capital welcomes the arrival of its latest Entertainment Series, Blanc Noir – a spectacle of cabaret acts, street theatre and interactive performances inspired by the game of...

QIC’s ‘It’s Not Rocket Science’ activation has kicked off in Canberra this month and will see 14 giant, interactive and inflatable space-themed characters tour Australia until the end of 2024....

Westfield and Disney have announced a year-long collaboration in celebration of The Walt Disney Company’s 100th anniversary. The collaboration invites customers and fans of all ages to join in celebrating...

activations
Charter Hall
back-to-school
Vinnies Kitchen
Rosebud Plaza
Hannah Kuhlmann
Anne Maree Townsend
Rosebud Plaza community lunches
Rosebud Plaza community lunches
The new school year can be an exciting but stressful time for families, with significant expenditures including new uniforms, school shoes and supplies. In Australia, one in six young people...

On Saturday 25 June, Perth’s Ocean Keys Shopping Centre celebrated its 21st birthday, throwing an epic party for the Clarkson community, with fun activities and centre-wide celebrations, including retailer specials...

Children of all ages are invited to board Chadstone Airways for a fun, interactive, and educational journey through Chadstone – The Fashion Capital, where they can enjoy photo moments and...

activations
Cockburn Gateway
school holidays
Alexandra McAuliffe
Summer Festival
family fun
pop up cinema
Summer Festival launches at Cockburn Gateway
Summer Festival launches at Cockburn Gateway
Christmas may have come and gone, but the fun is just getting started at Perth’s Cockburn Gateway with the launch of its Summer Festival. Throughout the summer holidays, the activity-filled...

Technology platform anyspaces.com has seen tremendous growth year on year with start-up businesses seeking short term spaces, and now established businesses are getting on board as well. Activation Specialist, Drew...

anyspaces.com is a team of promotional space leasing executives and venue management experts with more than 50 years of industry experience. Sales and Marketing Specialist, Mary Tetley connects businesses, retailers and brands...

This article by Johanna Williams, General Manager, Rundle Mall was first published in SCN Vol. 39 no. 2 CBD Guns issue Rundle Mall is more than South Australia’s premier shopping destination,...

In January 2020 my first daughter was born and my world shifted. She was born with her mother’s determination, and my loud voice. But in March 2020 Australia went into...

The Queen Victoria Building (QVB) breathes new life into the Sydney CBD as it kicks off QVB After Dark with a series of rich artistic installations, tours and events running...

An outdoor ice rink has come to Rouse Hill Town Centre for one of Sydney’s largest winter outdoor events. Over four weeks, Winter Fair will host a range of events for all...
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