John Karas is a Brand Strategist and Managing Director of The Gallery, one of Australia’s most experienced creative agencies to the shopping centre industry. Over the past two decades, John has worked with major asset owners, including Westfield, AMP, Mirvac, Vicinity, Charter Hall and Lendlease in the development of brand identities for new and existing centres, marketing strategies and communication guidelines, and delivered award-winning campaigns and highly successful launches of new precincts and asset developments. The Gallery specialise in strategy, design, brand, content, spatial and digital marketing.