Aventus online moodboard tools simplifies decision making

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Online Moodboard tool

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Shopping Centre News

March 20 2019

5min read

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Choosing the ideal look to inspire your homeware purchases can now be done easily thanks to an innovative online moodboard tool now available to customers of Castle Hill Super Centre and Belrose Super Centre. The tool makes styling homes a breeze by designing your own online moodboard and aims to simplify the often complex in-store experience. 

The free web tool from Style Sourcebook links directly to hundreds of amazing products from top retailers at two of Sydney’s most popular retail outlets – Castle Hill Super Centre and Belrose Super Centre. The stores are just two of 21 super centres operated nationwide by The Aventus Group – Australia’s largest fully-integrated owner, manager and developer of large format retail centres in Australia.

Boho Jungle moodboard

By following the tool’s simple instructions, you can easily put together an entire moodboard to help create any dream room in your home by mixing and matching furniture, design elements and accessories from any of the featured stores. Then once you’re in the store, you’ll be able to easily find exactly what you’re looking for instead of being overwhelmed by choices.

“The most common issue when renovating or replacing an item in your home is visualisation,” says Retail Marketing Manager, Nathalie Rivet, from The Aventus Group.

“When styling a room there are many questions you need to ask yourself such as – How will all the products look together in my space? How do I choose the right product to match my other items with so much to choose from? and – What style or look am I wanting to achieve?” she said

Poolhouse moodboard

“That’s why Style Sourcebook’s online drag and drop moodboard tool is so handy, because it helps customers clarify and create the perfect vision. Then it’s simply a matter of taking your print out to a store. It’s always a good idea to inspect homewares for yourself and get an actual feel for the colour, design, texture and functionality before committing to a purchase.

Walking into a large centre with a plan and shopping list to navigate the stores, instead of aimlessly wandering around from shop to shop, makes the design and decision process much easier, less confusing, less time consuming and more enjoyable.” Rivet says

Consumers will be able to search more than 240 product categories dedicated to renovating and decorating finishes, fixtures, appliances, furniture and homewares from both the Castle Hill or Belrose super centres. Featured products will also be updated with every season to keep on-trend. Image editing, tagging products to a shopping list, and the opportunity to make notes will all add to a fun and stress-free styling experience.

Participating retailers across both centres include Sleeping Giant, Adairs, Beacon Lighting, Early Settler, James Lane, Harvey Norman, King Living, Bed Bath N Table,Max Sparro, Lounge Lovers, OSMEN Outdoor Furniture, Pillow Talk, Plush Think Sofas, Sheridan,and,Snooze.

To see the moodboard tool in action visit https://www.youtube.com/watch?v=xuDWijK-J-s

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Shopping Centre News

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Shopping Centre News (SCN) is in the ‘information business’, and is perceived as such by its readers. Daily industry news makes shoppingcentrenews.com.au a must-visit as part of the morning routine for those who want to keep right across the latest retail developments and events, while SCN's premium magazine is the leading publication for the shopping centre industry in Australia and New Zealand. Known as the ‘industry bible’ SCN is printed five times a year with fascinating, in-depth features and important critical analysis written by known industry insiders as well as the popular ‘Guns’ reports, which ranks Australian shopping centre performances. Shopping Centre News is the only publication in the world that features centre statistics on Turnover, Turnover per square metre and Specialty Shop turnover per square metre for every major centre in Australia.
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