![Macarthur Square launches kids’ competition to find footy stars](https://staging.shoppingcentrenews.com.au/wp-content/uploads/AdobeStock_113334227.jpeg)
Macarthur Square launches kids’ competition to find footy stars
Macarthur Square in partnership with the newest A-League club, Macarthur FC, has launched a competition to find South West Sydney’s next up-and-coming football stars. The ‘Be our next Football Star’...
![Stockland partners with Jules Sebastian to inspire healthy eating at home](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Jules1-900x600-1.jpg)
Stockland partners with Jules Sebastian to inspire healthy eating at home
Stockland has partnered with Sydney-based presenter, stylist and author, Jules Sebastian, on a six-part Instagram TV recipe series – with episodes released monthly – in an effort to inspire customers...
![Mirvac’s Augmented Reality Monster Hunts this Halloween](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Rix-Ryan-2Halloween.jpg)
Mirvac’s Augmented Reality Monster Hunts this Halloween
Halloween is usually an opportunity for communities to come together, but this year things obviously look quite different. Mirvac shopping centres are providing a program of activities, some free and...
![Highpoint’s FREE Mini Makers activity packs a bonus for little kids](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Highpoint-Mini-Makers-craft-image-20191.jpg)
Highpoint’s FREE Mini Makers activity packs a bonus for little kids
GPT’s Highpoint Shopping Centre in Melbourne is running a free weekly activity program designed for children aged two to five to learn, play and explore. While the Mini Makers program has traditionally...
![Birkenhead Point’s new Digital Visitor Passport drives traffic and sales](https://staging.shoppingcentrenews.com.au/wp-content/uploads/webBirkenhead-Point-Internal2-copy.jpg)
Birkenhead Point’s new Digital Visitor Passport drives traffic and sales
On September 25th, one of Sydney’s leading brand outlets, Birkenhead Point, launched a Digital Visitor Passport, housing 48 exclusive in-centre offers providing even more savings at the harbourside shopping precinct....
![Priscilla – Queen of the Chase](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Image-1-900x600-1.jpg)
Priscilla – Queen of the Chase
Proving health and safety can be entertaining, Vicinity Centres’ Chatswood Chase has taken an inventive approach to ensuring the community feels safe at their local centre. The Centre conducted ongoing...
![Community to Deck The Mall at Central West Shopping Centre](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Deck_The_Mall_LR_28.jpg)
Community to Deck The Mall at Central West Shopping Centre
Christmas is bound to look a little different this year, so to celebrate the festive season while acknowledging the difficult year we’ve had, Central West Shopping Centre will be collaborating...
![Does your centre behave like a brand?](https://staging.shoppingcentrenews.com.au/wp-content/uploads/14_Marketing_Karas_900x600_Amarin-Plaza-Bangkok.jpg)
Does your centre behave like a brand?
We’ve all got a lot of brands in our centres but are we a brand ourselves? Does your centre have a ‘brand’? Should it have one? Brands harness customer loyalty;...
![How to build customer loyalty and ‘sticky-ness’ for your shopping centre](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Jerry-Seinfeld-John-Dwyer.jpg)
How to build customer loyalty and ‘sticky-ness’ for your shopping centre
‘Big data’ is an increasingly used term and the experts tell us it’s the way of the future for shopping centres. John Dwyer maintains that big data should be used...
![Stockland launches WA Thank You campaign](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Thank-You-from-Stockland_1-900x600-1.jpg)
Stockland launches WA Thank You campaign
Stockland has launched a new campaign across its Western Australia portfolio, which will see special retailer gifts delivered to residents in the company’s four retail catchments across the state –...
![Pialba Place goes wild for the spring school holidays](https://staging.shoppingcentrenews.com.au/wp-content/uploads/900x600-hero.jpg)
Pialba Place goes wild for the spring school holidays
With school holidays around the corner, Hervey Bay’s locals and visitors will be able to experience ‘Virtually Wild’ which brings an immersive safari experience to Pialba Place. From next week, families can...
![Spring Freshtival at The Square Mirrabooka](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Mirrabooka12092020-7.jpg)
Spring Freshtival at The Square Mirrabooka
The Spring Freshtival has launched at The Square Mirrabooka to celebrate the arrival of Spring this September with delicious events, giveaways and fun for the whole family. A stunning natural art...
![Crossroads Homemaker Centre shares the love](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Crossroads-900x600-1.jpg)
Crossroads Homemaker Centre shares the love
There’s no doubt that this year has been tough for a lot of people in the community, with COVID-19 causing a lot of uncertainty and anxiety for families and their...
![Macquarie Centre’s ‘Love your Community’ campaign](https://staging.shoppingcentrenews.com.au/wp-content/uploads/The-Loft-Cafe-at-Macquarie-Centre-3.jpg)
Macquarie Centre’s ‘Love your Community’ campaign
Love Your Community is the latest initiative from Macquarie Centre, a content series celebrating the centre’s whole community. The series aims to bring to life the personalities behind the centre’s...
![Vicinity Centres gets creative with a fun and novel message to encourage health and hygiene](https://staging.shoppingcentrenews.com.au/wp-content/uploads/TIU_TG_Website-Header-900x600-1.jpg)
Vicinity Centres gets creative with a fun and novel message to encourage health and hygiene
As Sydney’s CBD continues to navigate the impacts of COVID-19, three of its most iconic shopping destinations, managed by Vicinity Centres – the QVB, Strand Arcade and The Galeries – are...
![Eastland’s community outreach](https://staging.shoppingcentrenews.com.au/wp-content/uploads/01Colouring.jpg)
Eastland’s community outreach
While Victoria continues to struggle with life in lockdown, QICGRE’s Eastland Shopping Centre have been engaging their community in a significant way since the start of the pandemic and they look...
![Programmatic retail out-of-home delivers agility for advertisers](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Morningside-Young-Henrys2.jpg)
Programmatic retail out-of-home delivers agility for advertisers
Advertisers and brands today require greater agility and speed to market to adapt to the ever-changing conditions of 2020. This is leading to an increase in demand from media buyers...
![Four simple ways to combat complex challenges](https://staging.shoppingcentrenews.com.au/wp-content/uploads/900x600-Broadway20-20Promo-2.jpg)
Four simple ways to combat complex challenges
With the current diversity of challenges facing many businesses, a key to survival is giving customers a reason to return, and the easiest way to do this is by offering...
![Lendlease supports First Nations students with $100,000 worth of advertising](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Cairns-Portrait.jpg)
Lendlease supports First Nations students with $100,000 worth of advertising
Lendlease shopping centres across the country this week will be promoting National Hoodie Day (Monday 10 August) to support AIME, an Australian educational mentoring program for First Nations students. The week-long...
![The Square Mirrabooka unveils Kadidjiny Djet mural](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Mirrabooka-Mural2-20.jpg)
The Square Mirrabooka unveils Kadidjiny Djet mural
The Square Mirrabooka, owned by The Perron Group, and managed by JLL unveiled their second mural, Kadidjiny Djet, as a part of their community art trail program. The mural was painted by...
![The ‘new world’ in shopping centre marketing](https://staging.shoppingcentrenews.com.au/wp-content/uploads/AdobeStock_Editorial_Use_Only.jpg)
The ‘new world’ in shopping centre marketing
Krystahlie Weight, marketing and retail experience expert from The Gallery talks about how things have changed in the world of shopping centre marketing and how the shine is still there...
![Next Generation Marketing](https://staging.shoppingcentrenews.com.au/wp-content/uploads/36_Marketing_Daly_283584489_900x600.jpg)
Next Generation Marketing
Belinda Daly takes a look at the future of marketing with a deep dive into what makes Generation Z tick. Generation Z are digital natives, born between 1995-2009 and there...
![Mini beasts set to crawl into Robina Town Centre](https://staging.shoppingcentrenews.com.au/wp-content/uploads/900x600STGEORGE-canberracentre-200227-8364-HR.jpg)
Mini beasts set to crawl into Robina Town Centre
From this Friday 31 July, insect enthusiasts and shoppers alike will be intrigued by Robina Town Centre’s giant illuminated sculptures crawling onto the Promenade, with an ‘up close and personal...
![The value of community](https://staging.shoppingcentrenews.com.au/wp-content/uploads/32_Marketing_Young_SalvationArmy_900x600.jpg)
The value of community
Marrickville Metro is a super performing Little Gun; in terms of MAT/m2, it’s consistently one of the top 3 in the country. It sits in Sydney’s Inner West in a...
![Harbour Town Premium Outlets donates $150,000 to save wildlife and support firefighters](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Harbour-Town-Eats-1.jpg)
Harbour Town Premium Outlets donates $150,000 to save wildlife and support firefighters
Harbour Town Premium Outlets has donated a total of $150,000 to three deserving organisations in response to the ongoing effects of Australia’s worst ever bushfire season. The funds are a combination...
![Stockland launches virtual school holidays program across Australia](https://staging.shoppingcentrenews.com.au/wp-content/uploads/38973_MiguelKidsCooking_900x600.jpg)
Stockland launches virtual school holidays program across Australia
Stockland has taken its school holidays campaign online, offering a number of creative and engaging ways to occupy kids while at home. Families will be able to experience new ways of...
![Shopper Media releases findings from its latest ‘Media Multiplier Effect’ Shopper Study](https://staging.shoppingcentrenews.com.au/wp-content/uploads/East-Village-Lemsip.jpg)
Shopper Media releases findings from its latest ‘Media Multiplier Effect’ Shopper Study
Shopper Media today released findings from its latest ‘Media Multiplier Effect’ Shopper Study, confirming that using retail OOH in conjunction with television advertising will deliver greater efficiencies for brand and...
![Five things every marketer needs to know about people](https://staging.shoppingcentrenews.com.au/wp-content/uploads/Image.jpg)
Five things every marketer needs to know about people
Selling is hard in the best of times, let alone at the tail-end of a pandemic and beginnings of a recession. Apart from a wave of competitors – many resorting...
![Leading the Retail Revival in the Pandemic Era](https://staging.shoppingcentrenews.com.au/wp-content/uploads/50_Contactless-payment_900x600.jpg)
Leading the Retail Revival in the Pandemic Era
The impact of the COVID-19 pandemic is ongoing and will have a lasting impact on how we do business. As shopping centres grapple with the immediate challenges of restoring shoppers’...
![Stockland launches new community hub – Belong by Stockland](https://staging.shoppingcentrenews.com.au/wp-content/uploads/900x600-feature.jpg)
Stockland launches new community hub – Belong by Stockland
Stockland has a long and successful track record creating sustainable and well-connected communities where people can live, work and shop, but also recognises that it’s been more challenging for people...
![Being ‘normal’ won’t cut it in the slow return to normal for retail centres](https://staging.shoppingcentrenews.com.au/wp-content/uploads/BroadwaySydney2-900x600-1.jpg)
Being ‘normal’ won’t cut it in the slow return to normal for retail centres
As state governments hit the accelerator on economic activity by easing lockdown restrictions (not just yet for you, Queenslanders) the question – amid the collective sigh of relief – is...
![Advertising in the pandemic](https://staging.shoppingcentrenews.com.au/wp-content/uploads/52_GOOD_NEWS_900x600-1.jpg)
Advertising in the pandemic
Everything (well nearly everything) is down. In a downturn, do you continue advertising or do you put it on hold? If you do; what’s your message? Same as usual or...
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